1. FC Union Berlin welcome HomeToGo as their new partner. The Berlin-based company will support Union as main sponsor throughout the second half of the current season and then as a top sponsor and official travel companion.

HomeToGo, a leading digital marketplace for holiday accommodation, are based in Prenzlauer Berg in Berlin, are listed on the Frankfurt Stock Exchange and employ more than 800 people. Founded in 2014, the company quickly established themselves as one of the most important platforms for travellers looking for the perfect holiday home. With more than 15 million listings in over 30 countries, HomeToGo offer the largest selection of holiday homes and apartments worldwide.

In addition to classic advertising rights around the men's first team, HomeToGo will also actively participate in the development and implementation of various events at the Stadion An der Alten Försterei.

“Born and built in Berlin, HomeToGo have always cheered on 1. FC Union Berlin from the sidelines,” said Dr Patrick Andrae, Co-Founder & Managing Director of HomeToGo, on the deal. “Now, it’s an incredible honour to see our name on the pitch at the legendary Alte Försterei, celebrating this iconic stadium before its remodeling. Sponsoring Union goes beyond supporting the team through their Bundesliga season—it’s about creating incredible experiences for the Union family in the city we call home. This partnership is a perfect match: our shared goal is to help our fans make unforgettable memories, and we’re looking forward to doing just that this season and beyond.”

Bernd von Geldern, Union’s chief commercial office, had this to say on the new partnership: “We warmly welcome our new main sponsor and look forward to a creative and fruitful partnership. Together with HomeToGo, we will enter the remaining games of the second half of the season with renewed strength. This partnership also opens up interesting opportunities for us to realise new projects together and to further increase the focus on our stadium as a versatile event venue.”

About HomeToGo

HomeToGo were founded in 2014 with the idea of making unique holiday accommodation easily accessible to everyone. Since then, HomeToGo have grown into a SaaS-enabled marketplace with the world's largest selection of holiday homes and apartments.

With more than 15 million holiday home listings from thousands of partners, HomeToGo's AI-powered marketplace seamlessly connects travellers with the perfect accommodation for every holiday.

HomeToGo_PRO, the B2B division of HomeToGo, offers innovative software and service solutions for anyone who wants to be successful in the holiday home sector. A special focus is on SaaS solutions for holiday home providers.

While the registered office of HomeToGo SE is in Luxembourg, the headquarters of HomeToGo GmbH is in Berlin, Germany. HomeToGo operates localised websites and apps in more than 30 countries.

HomeToGo SE is listed on the Frankfurt Stock Exchange under the ticker symbol ‘HTG’ (ISIN LU2290523658). For more information, click here